Digital marketing for better Lead Generation
The digital platforms have changed the business we do and now become an important aspect for any marketer to keep up to the customers’ requirements. These platforms are known for building well-oiled lead generation machines via Google Adwords , SEO and Social Media platforms . It is simple to understand that online lead generation creates new selling chances by converting new visitors to customers. Let’s have a look on quick highlights: Optimisation of landing page Multi-channel interactions- chat and call-back options The event- triggered emails to follow-up for initial contact Focus on the Social Media platform Looking forward to digital marketing ,this doesn’t involve long marketing or buying process or online sales. It includes transactional websites. Here the customers get engaged in initial conversion by surfing and engaging to start purchasing by adding items in the purchase basket or add the items in the wishlist for future purchase.